Conversion Rate Optimization (CRO) is not only an important part of SEO and Digital Marketing strategy, but of the whole Marketing and Sales process. We´ll analyze the sales funnel your company in detail. Online and offline, to identify improvement opportunities to improve your conversion and deliver greater ROI.
Conversion rates influence the ROI, but it has to be analyzed and optimized accurately, always with the ultimate aim to reduce their CPA (Cost per Acquisition).
CRO is an integral part of everything we do because our SEO strategies (search engine optimization), Social Media, Content Marketing and PPC always meet the purpose of conversion either on a short-term, or long-term. We start working conversion right fro m the beginning of our SEO strategy, by weighting in Keywords that actually matter and the search patterns of those Keywords. Based on this principle, we will monitor the entire sales funnel process in order to identify optimization opportunities. We´ll see in what stage of the conversion funnel you´re losing customers and opportunities, whether in online conversion or offline and present optimization plans for each.
Conversion Funnel Analysis
A / B Testing
Optimization and result analysis
We believe that optimization is not a goal but a way. Optimization is in our DNA and we consistently build solutions to improve results.
Our optimization process will involve much of your business, because only then could you ensure the best results that our job is done completly done.
We help you to turn your users and followers into customers. Our team will optimize your online conversion funnel and test new initiatives, so that you can optimize the conversion and replicate best practices.
We specialize in optimizing conversion. Our experience in CRO goes far beyond the online world as it contemplates all interactions, processes and time of the Customer Journey.
We use the most effective techniques of CRO. A / B testing, multivariate testing, as well as several other methods, including layout changes of the site, Call-to-actions, proximity, color, fields, and online route. We also look at the follow-up process. How are Leads integrated, follow-up times and processes, to present you with practical advise that could help you boost sales and stop losing money.
Using a test focused approach, we make sure we get the best results for your business, mitigating risks of losing prospects in the pipeline.
Tell us about your project
Let us help you optimize your business and create value
Why should you work with us?
Our experience in optimizing conversion in various businesses with proven results is the reason.
We are passionate about Optimization and we will optimize your project as if our own.
Executive Director - STRIX
“Confiámos na SEOptimization para o serviço de Auditoria e Consultoria de SEO. A qualidade da análise e o serviço de consultoria foram muito além das expectativas, fazendo-nos mudar completamente o nosso posicionamento Online Internacional.”
Sónia Sustelo – APRIL
O projeto que desenvolvemos em conjunto, permitiu à APRIL mudar por completo a sua presença online. Hoje, apresentamos um site alinhado com a estratégia digital do Grupo APRIL, mais dinâmico, funcional e eficaz do ponto de vista comercial. Como complemento, estamos a investir em campanhas de SEO que, com a ajuda da SEOptimization, nos têm permitido obter resultados positivos desde o 1º mês.
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